What is innovation?

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You can use a traditional RSS Feedreader with this fancy-dancy link. I think this approach is harder but if you want to do it the hard way, who am I to say otherwise?

posted this on Saturday, June 4, 2011 at about 6pm.
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We always talk about innovation... We always say we are coming up with new ideas... but are we really innovative?

Richard Luecke and Ralph Katz wrote a great book on innovation. Managing Creativity and Innovation (Harvard Business School Press. ISBN 1591391121) discusses in length innovation in organizations.

They wrote:

Innovation . . . is generally understood as the introduction of a new thing or method . . . Innovation is the embodiment, combination, or synthesis of knowledge in original, relevant, valued new products, processes, or services. Among the most imporant things they discuss is that innovation, like all other things that we do, is a management process that requires specific tools, rules, and discipline.

What is it that you are doing to be more innovative? How are you changing the world?

Corey Smith and his wife are the proud parents of five wonderful children and live in Meridian, Idaho. He is the president of Tribute Media, a Meridian based Web Consulting firm.

He is the author of two books, "Do It Right: A CEO's Guide to Web Strategy" and "Tweet It Right: A CEO's Guide to Twitter." You can learn more about his books here.

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